This inspiring post, from Antonio from Aisle One, got me thinking about the emerging relationship between people, their cameras, and the stories they tell. It boils down to this: as camera are integrated into nearly every mobile device worth using, and as those cameras increase in quality, two mega-trends will emerge:
› Everyone will become a photographer.
› The introduction of new camera/device technologies will allow people to express themselves via photography, in increasingly unique and innovative ways.
The first trend will occur when more people own smartphones with high-qulity cameras, who then take photos as part of a social activity. In other words, people won’t become photographers because they have a deep desire to improve upon the art and craft of photography. Instead, more people will take more photos because they have access to both a quality camera and photo-capable applications on their smartphone, and because they are excited to share.
After all, “sharing” is what the majority of people ultimately want to do with their photos. And smart cameraphones are uniquely positioned to make photo capture and sharing easier than dialing a telephone number. For example, in the time it takes me to write this sentence I could alternatively take a photo and share it with friends and family via my iPhone’s iChat or Facebook apps. My mother, who doesn’t own a regular camera, can just as easily do the same with her iPhone. I fully expect my infant daughter to be able to do the same (if I let her), within just a few years. Taking and sharing photos is made simple and easy on today’s best smart cameraphones.
Compare this with the burden and complication caused by cables, cords, software, and multiple items of hardware including the computer workstation or laptop, the point-and-shoot or weighty DSLR. The amount of dedication and commitment needed to share photos via the traditional, “non-cameraphone” mechanisms is, in comparison, a usability nightmare. In other words, the future of mass market photography is the smart cameraphone.
Now, the second trend is one that is a bit more elusive, and I’m only starting to see it emerge more recently. New apps like See This! from Boinx software and AutoStitch from CloudBurst Research are two examples of great photos apps that use the iPhone’s camera in conjunction with application logic to allow people to create expressive photo stories. Both apps require people to do a bit of set up in order to create something interesting, but the time invested in relatively small compared to the benefit of the end result.
For example, here’s a video clip that showcases the ease of use, and fun output of See This!
I for one look forward to more and better photo apps for smart cameraphones. There are so many interesting possibilities in this space. From harnessing geo-data, to leveraging the camera’s gyroscope, to embracing the benefits of multi-touch; there are many exciting directions. And the best part is that more and more people will be using these apps to create cool stuff as the march of the smart cameraphone continues.











